Archive for February 2026

Before we teach.Before we prompt.Before we expect anything at all—We build the relationship. In behavior analysis, we call that pairing. Pairing is one of the foundational principles of effective ABA therapy. It’s based on a simple behavioral concept: when a person consistently becomes associated with positive experiences, reinforcement, safety, and success, that person becomes someone…

Starting ABA can feel overwhelming. There’s a lot of terminology—behavior plans, data collection, reinforcement schedules—and not enough plain talk about what families actually care about: Will my child feel safe here?Will you see who they are—not just what they do?Will we feel supported, not judged? At ABA Direct LLC, we lead with connection and we…